A favor.

A bit more than a year ago we ran a TPM Reader Survey. And tomorrow we're going to do another. It's a very quick survey -- only a dozen questions. And it won't take you more than a minute or two, tops, to fill out.

We'll post the link tomorrow morning. And I'd personally appreciate it a great deal if you could take just a few moments to fill it out.

A few details about how and why.

First, we are not collecting any personal information about individuals. We don't ask your name. And there are no 'cookies' involved to track who you are. All we are trying to do is collect aggregated demographic information about our audience -- the age range of our audience, gender breakdown, income levels, etc.

Second, why are we doing a survey? Simple. Advertisers want to know information about our audience. And TPM and TPMCafe aren't possible without ads. Simple as that. Compiling this information helps us keep both sites running.